Advertising

Proximity Marketing

The service

From geolocation to in-store conversion

RetailTune AI builds location-based audiences and activates geolocated messages around stores, competitors and points of interest.

The AI team can support audience analysis, message personalization and campaign optimization through specialized platforms.

The goal is to turn physical proximity into real visits and increase the effectiveness of Drive to Store activities.

Geofencing on strategic areas

Proximity audiences for a single store, groups or country

Offers and CTAs to the nearest store

Measuring visits and store visit uplift

Store
The Sportland ad with a 25% discount and an invitation to visit the store in Villanuova sul Clisi, shown on la Repubblica The Sportland Mid Season Days ad with an invitation to visit the store in Antegnate, shown on la Repubblica